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Google Ads Search Certification Practice Exam Flash Cards

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Explain impression share and related metrics like top of page rate and absolute top of page rate.

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Impression share = impressions / eligible impressions; Top of Page Rate = impressions in the top section; Absolute Top Rate = impressions as the very first result.

Google Ads Search Certification Practice Exam Flash Cards

Explain impression share and related metrics like top of page rate and absolute top of page rate.

?

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